The glasses were used as intended during the World Cup matches in 2018.
On April 4, a football field made from recycled plastic cups was presented at the Fisht stadium in Sochi’s Olympic Park . AB InBev Efes was involved in the preparation of the project, it took 50 thousand glasses in total – this is 2.5 tons of material.
The whole technological cycle: collecting glasses during the championship, processing – these are several months of work of different companies. We did it in Russia, this project cost us more than 10 million rubles.
Konstantin Tamirov AB Marketing Director InBev Efes
After the presentation, teams consisting of employees of the Fisht stadium and the administration of the Adler district of Sochi played on the new pitch. One of the teams entered the field with Italian defender Marco Materazzi.
Later, the field is planned to be transported and laid in the Volgograd region, where everyone can play on it.