Designers tried to preserve the atmosphere of the “19th century Paris apartment”.
At the end of 2018, the Apple Store opened on the Champs Elysees in Paris , the “highlight” of which was the unusual “kaleidoscopic” roof over the courtyard. It reflects sunlight in such a way that it stains on the walls and floor.
During the reconstruction of the passage of the 19th century, designers tried to keep the atmosphere of the “Parisian apartment” and original details, organically complementing them with modern ones. They restored the marble staircase connecting the first and second floors.
In the courtyard are planning to conduct entertainment and educational lectures.
[perfectpullquote align=”full” bordertop=”false” cite=”” link=”” color=”” class=”” size=””]This is one of Apple’s most unique flagship stores, and is located along the most beautiful avenue in the world. In true Parisian style, it is rich in textures and gives a whole range of impressions that stimulate your senses.[/perfectpullquote]
Responsible for the interior of the store is the architectural bureau Foster + Partners, which designed the design of all new Apple stores, as well as the company’s new headquarters in Cupertino. Among the ideas implemented are bureaus with “ bamboo forest ” in Macau and with an entrance through a fountain in Milan.Photo of Nigel Young