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Sberbank rebranded its mobile operator. But both have problems with logos

The operator “Let’s Talk” was tested since 2017, but they did not start. He was replaced by “SberMobile”.

@ekozlov

Sberbank launched “SberMobile”, which replaced the virtual mobile operator “Let’s Talk”. It will operate at Tele2 frequencies in Moscow, St. Petersburg, Leningrad and Moscow regions. Until the end of 2018, services will be available to residents of other areas, including Tula, Voronezh and Tambov.

In Twitter, they drew attention to the logo of the virtual operator, the authors of which tried to combine the corporate style of the company and the new font.

We “Talk” had a different logo : it used semi-circles from the Wi-Fi sign, smiles and two letters “O” in the company’s word. In addition to banners on the Internet, corporate identity was used only on simcoms, through which SIM cards were sold to a virtual operator.

Tariffs of “SberMobile” can be adjusted: for 200 rubles a month they offer 150 minutes of calls and 3 GB of Internet, and for 1150 rubles – 1,5 thousand minutes of conversation and 30 GB of Internet. As noted by , the site “Let’s Talk” redirects to the page of a new mobile operator, where it is recommended to install the application: a link in the App Store leads to “Sbermobile”, and on Google Play – to “Talk from Sberbank”.

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