The German network of stores will leave Russia in two days.
On June 20, the group “Safmar” (owning M.Video and Eldorado) agreed on the purchase of Russian MediaMarkt stores. The brand announced the withdrawal from the Russian market from September 1, 2018, so all August in 42 stores in the network is a global sale. Instead of MediaMarkt it is planned to open about 60 new points “Eldorado” and “M.Video”.
Many stores MediaMarkt announced the action “All for 1 ruble” in order to have time to sell off the leftovers. As eyewitnesses have told , buyers sweep away from the shelves any goods, including steamers, irons, flash drives, charging for phones.
Store workers and customers publish videos on how people run and turn over shelves for valuable goods, but in most places only empty shelves remained.