The demand was lower than expected.
In some hotels in the cities where the matches of the World Cup will be played, numbers appeared at usual not inflated prices. This is reported with reference to the service OneTwoTrip informs RBC. A few months ago the situation with affordable hotels was much more complicated.
Online booking systems now offer offers not only from small hotels, but also large network hotels, which with rare exceptions have not used this sales channel before.
The change in their position may be due to the cancellation of group bookings, which do not meet the initial expectations of demand, as well as prices inflated at the first stage, which alienated the fans.
The trend was also confirmed by Natalia Radchenkova, Marketing Director of Ostrovok.ru service: according to her, the number of accommodation options increased by 20-91% compared to March 2018, depending on the city of the match.
At the end of May it became known that Rospotrebnadzor more than 9 million rubles fined the hotels, overpricing the championship. A few days later, the media got a story involving a Moscow hotel that invited guests to pay five times more for a room than was indicated at the time of booking, and as a compromise three times. Later the hotel administration agreed to settle them at the original price.