According to Strategy Analytics, in the first quarter of 2018, 9.2 million smart speakers were delivered to the market. Of these, only 600,000 Apple HomePod devices. Apple’s share (6%) is significantly lower than that of Amazon (43.6%) and Google (26.5%). To fix the situation and increase the presence, Apple is going to release a cheaper column.
At least, such rumors come from the Taiwanese supply chain. It is planned that the device will cost $ 200 and be distributed under the Beats brand belonging to the “apple” company.
In this case, synchronization with Siri, most likely, will be present in a new column.